Helen McCombie Copywriting Services
Because everyone deserves good copy
Social media has become an essential tool in the marketing box of any business. Whether you’re selling a product, a service, or even an idea, social media is a fantastic way to reach out to new customers, and keep in touch with existing ones. Businesses flocked to Twitter and Facebook, and we’re now seeing Instagram …
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Idioms and turns of phrase can be a great way to enliven your writing, and give it a less formal style. But be sure that you’re using the correct version, and not accidentally repeating these frequently misheard phrases! Have you used any of these commonly mistaken phrases? ‘Damp Squid’ This phrase is used to describe …
Continue reading “3 Common phrases you might have been getting wrong”
Examining key proofreading areas and how to make the best impression with your copy Proofreading is a bane for some and a joy for others. Whether you’re a grammar pedant or an accidental typo addict, proofreading can make all the difference to the polish of your work – and how good an impression it makes …
Writing for public consumption is not an easy feat. Whatever you’re trying to tell people, it’s the way you tell them that will often be most important. You need to set up expectations and offer answers if you’re going to convince your audience. Three key concepts to consider before sitting down to write are audience, …
Helen McCombie Copywriting Services